Audiovisual Communication: Screenplay, Advertising, Media


The Cinematography Photography Media section combines theoretical courses with a range of practical workshops, offering students the opportunity for a complex professional training in the fields of television production, media production and film production.

After completing a generic theoretical and practical training in the first year of study, students have the opportunity to opt for one of four specialization streams. Each specialization route has subjects with specific objectives, but also some common core subjects. Acquiring practical, artistic and transversal skills, such as teamwork, is achieved by completing common themes within several specialist subjects, which are considered as the main objective of the semester. Thus each student, regardless of their field of specialization they pick, will have the opportunity to work on several media genres, according to the complexity of each. In the area of interest of the graduates of our section are:

TV productions: documentary, reportage, news, talk-show, teleplay and other TV programs.
productions for film distribution: fiction, documentary, animation,
multimedia productions: music videos, experimental films, advertising films, video installations and other hybrid genres.

The Audiovisual Communication specialization pathway: script writing, advertising, media has an educational offer that includes theoretical and practical courses that continue and develop the general training (common to all specialization pathways) towards the conceptual segment of audiovisual professions.

Specific competences and skills focus on the creative, conceptual and practical aspects of activities involving :

audiovisual message creation
drafting the content of various types of audiovisual productions
coordinating and organizing the technical and artistic aspects of films, television productions or multi-media products.



Among the qualifications present in the occupational listing, the selected specialisation route offers the following job opportunities:

Audio-video producer (COR code 265430), RTV programme producer (COR code 265409), Videojournalist – higher education (COR code 264226), Editor (COR code 264211), TV journalist – higher education (COR code 264225), Reporter – higher education (COR code 264212), TV programme coordinator editor (COR code 265431), Production organiser – higher education (COR code 265433), Delegated TV Producer (code COR 265441), TV Producer (code COR 265442), RTV Producer – News (code COR 265418), TV Programme Selection Specialist (code COR 265421), TV Presenter Editor (code COR 265425), Film Instructor (code COR 265403), Delegated Film Producer (code COR 265408), Advertising Copywriter – Higher Education (code COR 265422).